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Privacy Policy for EB Maddy

 

At EB Maddy, we care about your privacy. This policy explains how we collect, use, and protect your personal information in compliance with Canadian privacy laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA).

1. What Information We Collect

When you use our online booking platform, fill out a client intake form, or visit our studio, we may collect:

  • Contact Information: Full name, phone number, and email address.

  • Health & Skin Details: Skin type, medical conditions, allergies, or recent treatments. This ensures we can perform your esthetic services safely.

2. How We Use Your Information

We use your personal information only to:

  • Manage Appointments: Process your online bookings and track your service history.

  • Text & Email Alerts: Send you automated text messages (SMS) and emails to confirm, remind, or reschedule your appointments.

  • Safe Treatments: Customize our skincare and esthetic treatments to your unique skin profile.

  • Marketing: Send you promotions or newsletters, only if you have given us your explicit consent to do so.

3. Text Message (SMS) Consent

By providing your phone number during online booking, you consent to receive transaction-related text messages (such as booking confirmations and reminders) from us.

  • You can reply "STOP" to any text message at any time to opt-out of text communications.

  • We do not share or sell your SMS consent or phone numbers to third parties for marketing purposes.

4. How We Share Your Information

  • We do not sell or rent your personal data to anyone.

  • We only share your data with trusted Canadian or international service providers who help us run our business (such as our online booking software and text notification platform). These providers are legally required to keep your data secure.

5. How We Protect Your Information

We take your privacy seriously and protect it by:

  • Using secure, password-protected online booking and cloud systems.

  • Limiting access to your files only to the specific staff members performing your treatments.

  • Securely destroying your records when they are no longer legally required.

6. Your Rights (PIPEDA Compliance)

Under Canadian law, you have the right to:

  • Access the personal information we hold about you.

  • Request corrections to any outdated or incorrect details.

  • Withdraw your consent for us to use your data at any time (subject to legal or business obligations, like cancellation policies).

7. How to Contact Us

If you want to view your records, update your info, or have a question about our privacy practices, contact our Privacy Officer at:

  • Business Name: EB Maddy

  • Contact Person: Maddy McRae

  • Email: maddy@ebmaddy.com

  • Phone: (226) 220-9194

  • Address: 91 Houghton Street, Cambridge, ON N3C 4L3

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